With the revolution of the Internet and broadband access to over 70% of homes and businesses it is no longer sufficient to simply have the “best” product or “unique” service or “most lucrative” compensation plan. Today’s business owner, customer and distributor will make a decision about your offering usually within less than 30 seconds, merely by the visual appeal, or lack thereof, of your company website.
If you are reading this article you most likely fall into one of the following areas:
- You’re the owner or marketing director of a MLM company and know that your web site to pull its share of the load is vital for success, but your budget is severely limited!
- You’ve just been assigned the task of redoing your company’s web site. Congratulations, now you can be blamed if things don’t work well.
- You’ve volunteered to take on the design of your existing company web site and make some sense out of it without offending the person who built it in the first place.
- This time around you’ve decided to outsource the job, but you have no idea of how to supervise a design company to make sure it does what you need. Good luck!
Websites. Sometimes it is easy just to pick a template that comes included with a site builder or hosting package. There are also thousands of free templates that you can download from the Internet.
Companies employ many strategies to win competitive battles, but none are more effective – especially over the long term – than the projection of the right image, or brand identity, to distributors, customers, employees, stockholders and other important constituents. The value of a brand can easily exceed that of an organization’s physical assets. That’s why, in the world of consumer products, companies routinely spend millions developing and promoting their brand identities.
A company’s corporate image can be defined as how an organization is currently perceived – but not necessarily how it wants to be perceived. We can help close that gap. Over the years, we’ve helped 100’s of companies build strong visual identities, create memorable logos and compelling names, employ creative, results-oriented designs and implement comprehensive yet easy-to-use systems.
However, the downside to utilizing a template is that at least one, and perhaps hundreds, of other companies are using the same template for their web sites. To be successful you need to set yourself apart from others, and that requires custom website design.
For those of us who want full control of our design and graphics, it is first a matter of sitting down and choosing your site design and color scheme.
Fortunately, we provide and in-house design team that removes the headaches and hassles that come with custom web design by incorporating a design management philosophy that has proven successful over the years.
Many design companies do not take the time to understand the client’s business well enough to offer a comprehensive solution.
We understand the importance of branding to the customer and distributor to be sure that they are able to gain revenues, increase productivity and portray the correct Internet presence. From conceptual strategy to comprehensive turn key solutions, we leverage diverse experience and proven strategies to deliver results!
Our in-house design team can provide your new or existing company with the following design services:
- Professional Web Design
- Website Redesigns
- Web site Design Templates
- Flash Multimedia™
- PowerPoint™ Presentations
- Logo Development
- Professional Voice Talent
- Graphics Design
- Identity / Print
- Video Production
Website Design: We believe in visions and we take these visions and turn them into reality. Our innovative thinking, personal attention and enthusiastic approach to each individual’s need are what sets us apart from the rest.
Our custom website design solutions help take your company to the next level; whether it’s a fresh look to an existing logo, a brand new web site to help market a new company or an application development to help an existing company organize from within.
Nothing is out of our sight! We build web sites that make an impact and create true Internet Presence. How do we do it? Simple, we listen. Then we apply our skills and experience and collaborate with our clients to create a truly unique and representative web site experience.
An important fact to remember is that what the site says is as important as how it looks.
The number one rule when it comes to selling on the web is opening with an enticing headline, one that describes what you do or how you can help a potential client immediately. The way you sell speaks volumes about you; therefore send a message that says: “My product or service will enhance your life, fill a need, and make things better for you and I can prove it.” How is that achieved? Having a real intention to help others comes through very clearly. Rather than just selling your services or products, show your interest in your clients by including tips, articles or suggestions that are considered useful. Give something away in your copy and it will come back to you tenfold.